We have too many products and services
Here is how to work out why.

The short answer

Proliferation costs are real, mostly invisible, and land on the products that were paying for everything.

Product lines accumulate because each addition is individually justifiable and nothing is ever removed. The cost is not in any one of them; it is in the complexity they collectively impose — inventory, changeovers, support knowledge, sales attention, forecasting error.

That cost is borne disproportionately by the profitable core, because that is where the capacity being fragmented lives. Which is why rationalisation often increases total profit even when the removed lines were nominally contributing.

The analysis worth doing ranks lines by contribution against the constraint they consume, then asks which of the tail exists for a reason — a strategic customer, a channel requirement — and which exists because nobody has looked.

How to tell this is actually your problem

These three together are the signature. One on its own usually points somewhere else.

✓ A minority of lines produces the large majority of revenue
✓ Nothing has been discontinued in several years
✓ Operations complexity is rising faster than volume

The move that usually makes it worse. Cutting the tail by revenue rank alone, which removes lines that were cheap to carry and keeps ones that quietly consume the constraint.

Who this is not for

Percision is the wrong tool if you already know the answer and only need execution capacity, or if the business is pre-revenue — then the constraint is evidence about the market, not analysis of your own figures. Percision is not a lawyer, tax advisor, auditor, licensed appraiser, clinical or regulatory filer, or an AI implementation shop. It does not do HR casework, creative-only brand work, or impersonate a named consulting firm. It is a strategy analysis engine — not a template library. Also wrong if you need facilitation, politics, or someone to sit with a lender or buyer. Those are human jobs.

Percision is not a lawyer, tax advisor, auditor, licensed appraiser, clinical or regulatory filer, or an AI implementation shop. It does not do HR casework, creative-only brand work, or impersonate a named consulting firm. It is a strategy analysis engine — not a template library.

What it looks like in your industry

The diagnosis changes with the shape of the business. Each of these works the same question through one industry's actual economics, with an excerpt from a real analysis run on a company of that type.

What the engine does with this question

It routes to Matrix Strategy (catalog id bcg), one of 29 engagements. The output is a sequence with a stopping rule — which move first, what it funds next, and the observation that would say it is not working — rather than a list of things you could consider.

Read a complete report before deciding whether it is worth your time.

Questions people ask about this

How do I decide what to discontinue?

Contribution per unit of the binding constraint, then a check on strategic dependencies. Revenue rank alone gets this wrong in both directions.

Will customers leave if I discontinue products?

Some will, and the analysis should price that before the decision rather than after. Usually the revenue at risk is smaller than the complexity cost being removed, but it should be a finding rather than an assumption.

How much complexity cost is normal?

It is rarely tracked, which is why it grows. A workable proxy is the trend in operating cost per unit of volume; when that rises while volume rises, complexity is the usual explanation.

When is Percision the wrong tool?

Percision is the wrong tool if you already know the answer and only need execution capacity, or if the business is pre-revenue — then the constraint is evidence about the market, not analysis of your own figures. Percision is not a lawyer, tax advisor, auditor, licensed appraiser, clinical or regulatory filer, or an AI implementation shop. It does not do HR casework, creative-only brand work, or impersonate a named consulting firm. It is a strategy analysis engine — not a template library. Also wrong if you need facilitation, politics, or someone to sit with a lender or buyer. Those are human jobs.

Does Percision replace a lawyer, tax advisor, auditor, or AI implementation team?

Percision is not a lawyer, tax advisor, auditor, licensed appraiser, clinical or regulatory filer, or an AI implementation shop. It does not do HR casework, creative-only brand work, or impersonate a named consulting firm. It is a strategy analysis engine — not a template library.